Social Media Marketing & Management

Social Media Marketing & Management: an English-taught Bachelor's programme in digital communication. This interdisciplinary programme focuses on social media marketing and management, combining business fundamentals, media production, soft skills, and AI applications.

Academic requirements

German higher education entrance qualification or foreign higher education entrance qualification

Minimum GPA

No fixed minimum GPA is published on the current official programme page.

English requirements

B2 level/IELTS 6.0 overall (with no less than 5.5 in writing and 20 in speaking). Fluency in English is required for this programme.

German requirements

No previous German language skills are required.

APS Certificate

Yes

Mandatory internship

Yes

Tuition fee

1500 EUR

ECTS credits

210

Funding info

Tuition: 1500 EUR

Social media marketing and management is a rapidly growing industry with many job vacancies. You will be able to work in different types of organisations including brands, agencies, non-profit organisations, or even your own freelance business. With your solid foundation in business, media, and AI tools, you will be able to pursue various career paths such as content creator, social media manager, social media strategist, or social media consultant, among others.

• 1

  Global Digital Marketing and Sales

  Heilbronn University of Applied Sciences

  Schwäbisch Hall · Bachelor of Arts · English

• 2

  Retail and Consumer Management

  Technische Hochschule Ingolstadt

  Ingolstadt · Master of Arts · English

• 3

  International Marketing Management

  HWR Berlin (Berlin School of Economics and Law)

  Berlin · Master of Arts · English

• 4

  Sustainable Global Marketing: Insights from Germany and Beyond

  Freie Universität Berlin

  Berlin · Certificate · English

• 5

  Bachelor of Business Administration / International Marketing (BSc)

  Pforzheim University

  Pforzheim · Bachelor of Science · English